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Mac nerds (I know you’re out there!), rejoice: Webdesigner Depot recently put out a wonderful retrospective of Apple ads over the ages. Think that Apple ads were always clean and simple? Just check out all the text-heavy ads from the 80s and early 90s. It wasn’t until the return of Steve Jobs in the mid-90s that Apple ads took on the sleek look that they’re known for today. Some of the 80s material is staggeringly ugly in hindsight (though not any different than what most computer companies were putting out at the time):

The Evolution of Apple Ads | Webdesigner Depot

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